Logo design has become one of my most favorite, and most often-requested jobs in recent months. I love the task of editing down a company’s vision into a singular graphic. To be able to capture the essence of a company’s audience, product, services, culture, and goals in one quick snapshot of an image is not...Continue Reading
Since 2013 I’ve been working closely with CapiraTech, a company that provides access, knowledge and understanding through technology to public libraries. Their applications offer a personal look and feel, and even better, that patron-first experience. I met Mike Berse, one of CapiraTech’s founding members, in a previous job and was ecstatic when he came to me...Continue Reading
Before I was self-employed, I worked full-time for a commercial real estate firm in New York City, within their retail sales division. I supported their sales team to sell or lease retail properties throughout the city. It was a face-paced environment, and I loved every minute. One of my favorite projects was rendering old, and...Continue Reading
This logo design was a pleasure to create – working with Mark Valvano, Principal of Notre Dame Academy. His design direction included wanting a “crest-like” logo, depicting the Mother Mary. After a few rounds of revisions, this beautiful design came together with a combination of the school colors, tagline, and other important symbols to their...Continue Reading
Far far away, behind the word mountains, far from the countries Vokalia and Consonantia, there live the blind texts. Separated they live in Bookmarksgrove right at the coast of the Semantics, a large language ocean. A small river named Duden flows by their place and supplies it with the necessary regelialia. It is a paradisematic...Continue Reading
My first full-time design position out of college was with Publishers Weekly – a weekly news magazine focused on the international book publishing business, as their Marketing Designer. I absolutely LOVED this job, as not only an avid reader, but as someone new to the workforce looking to gain as much experience as I could....Continue Reading
I was thrilled to have received the job of recreating a logo for an iconic business from my childhood. Pumpelly House Estate, built in 1902, has been thriving in Owego, New York as a Bed & Breakfast and event space since the 1980’s. In 2008, under new ownership, major renovations took place and brought new...Continue Reading
Well .. It’s been a minute since I’ve posted as I’ve been working away on several new projects. Of course, this is a good thing, but also hurts my ability to focus on new business initiatives. As a “one (wo)man stop shop,” it’s often hard to get to EVERYTHING you need to be doing. Prioritizing...Continue Reading
It’s almost time! Just doing some last minor tweaks and updates before launching my latest Web site redesign. Super excited about these latest changes, and wanted to do this for a couple of reasons: I wanted to migrate my site to a WordPress Content Managing System (CMS) so that I can more easily update with...Continue Reading
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