A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls like mine. I am so happy, my dear friend, so absorbed in the...Continue Reading
Logo design has become one of my most favorite, and most often-requested jobs in recent months. I love the task of editing down a company’s vision into a singular graphic. To be able to capture the essence of a company’s audience, product, services, culture, and goals in one quick snapshot of an image is not only...Continue Reading
Infographic (definition from dictionary.com) – a visual image such as a chart or diagram used to represent information or data. In the current world of technology and social media, businesses are constantly looking for quicker and more effective ways to convey information that will hold a viewer’s attention. Sometimes you only have 10 seconds to catch...Continue Reading
Since 2013 I’ve been working closely with CapiraTech, a company that provides access, knowledge and understanding through technology to public libraries. Their applications offer a personal look and feel, and even better, that patron-first experience. I met Mike Berse, one of CapiraTech’s founding members, in a previous job and was ecstatic when he came to me with...Continue Reading
A lot of times when a new client approaches me to create a logo, they haven’t quite figured out their desired “look.” Just as important as the logo itself is what, and who, it will ultimately represent. I like to start out with a much larger conversation in order to drill down to the heart of...Continue Reading
Working with Prudent Lenders has been wonderful so far, and I’ve been pleased to have been brought on at a time when they were looking to rebrand their look. Working closely with their Marketing Director, we were able to create a full Brand Guide – complete with logo design, color palette, font choices, and a templated...Continue Reading
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